Ever since luxury goods behemoth LVMH acquired UK-based yacht builder Princess Yachts in 2008, we’ve been waiting to see what the owner of Louis Vuitton and Dom Pérignon would do with their new toy. Now we’re starting to see results with the recent world premiere of the new M Class range of superyachts at the London International Boat Show. The first model in the series, the 32M, is also the first craft truly worthy of the world-class LVMH imprimatur. For the yacht’s debut the company brought in some of its other brands, including Fendi, De Beers and Moet to demonstrate the glamour of the new range.
The $11 million 32M, a long range cruising yacht boasting a huge saloon among other amenities, is available with a choice of four or five cabins, including a master suite with a split level bathroom, two or three double bedrooms and a twin room. In London Princess also showcased lavish interior design schemes from fashion houses Fendi and Armani Casa for a huate couture on the high seas feel. Next up the company plans to launch a 40-metre version in 2012 with even more luxurious bells and whistles – a matching set of Louis Vuitton luggage, for instance.
